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Founded in the late 1970s and based in Fontaniva, Italy, ELITE quickly made a name for itself as a manufacturer of quality and innovative cycling products. Especially in the product segments of roller trainers, drinking bottles and bottle holders, Elite has always followed thepolicy of not just serving the market, but rather helping to shape and drive it through innovation and technological innovation.

This means that ELITE is also well positioned in international competition and has long been synonymous with absolute realism in the field of, for example, wheel trainers. Equipped with highly developed training software, they are completely interactive and offer an incredibly realistic riding experience, almost like being on the road. The high standards of our own products are also reflected in the bottles and bottle holders, which thanks to the production technology and material selection, optimally cover all needs, whether training or competition.

Continuous research and development in the fields of mechanics, electronics and chemistry has led to formative innovations in recent years. The result has been absolute show products such as interactive roller trainers with optical torsion sensorstorque sensors, super-lightweight bottle holders reinforced with injected carbon fibre and biodegradable drinking bottles with ??variable material thickness.

The company works well with many professional cycling teams and amateur and amateur athletes. Their experience, knowledge and wishes flow into the development and design literally from the first stroke of the pencil, so that the final products are optimally adapted to the needs of the users. Products made by cyclists for cyclists.

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